BetCity.nl now shows off on the shirt of Fortuna Sittard
Fortuna Sittard and BetCity.nl have come to new cooperation. The logo of the legal online casino will flaunt on the shirt of the Eredivisie club for the rest of the soccer season. The cooperation will be extended from the 2022/2023 season. BetCity.nl is also the new shirt sponsor of the Alkmaar soccer club AZ from next season. However, the logo of the gaming provider will immediately appear on the sleeve of the shirt at Fortuna Sittard.
A click with Fortuna Sittard
Melvin Bostelaar, CEO of BetCity.nl, is enthusiastic about the new cooperation with the Limburg soccer club. "From the first meeting with the club 10cric casino, we noticed that there is a click, both personally and professionally. The course that the club has set and the degree of innovation and doing things smarter that is reflected in these suits us very well. We are very happy with this first step in our cooperation and look forward to the future together."
Ivo Pfennings, managing director of Fortuna Sittard, is also pleased with the new deal. "This is just the beginning, in the coming period more will be known about the long term."
Gambling companies make their move in professional soccer
Paid soccer is the place for Dutch gambling companies to advertise. Holland Casino, the link centralpark3sohna.in is the main sponsor of the Eredivisie, while the other providers focus on the soccer clubs from the two highest divisions. BetCity.nl already managed to conclude a sponsorship deal with AZ, Vitesse, and FC Volendam. Interestingly enough, Fortuna Sittard had already begun talks with Bet365, but it is unclear whether the cooperation with the English bookmaker will materialize.